Performance Marketing Specialist (Meta & Google Ads)

About the role

MALZAMALZA, a creative and marketing agency in Tirana working with clients in hospitality, restaurants, aesthetic clinics, fashion, real estate, transport and B2B distribution, is looking for a part-time Performance Marketing Specialist. You will manage Meta Ads and Google Ads campaigns for several clients at once, from strategy to reporting.

Key responsibilities

• Build and manage Meta Ads (Facebook, Instagram) and Google Ads (Search, Performance Max, remarketing) campaigns
• Run lead, message and follower campaigns with cost-per-result optimization
• Set up campaign structure, audiences, budgets and creative testing
• Configure tracking: Pixel, Conversions API, conversions in Google Ads and GA4
• Write briefs for the design team and ad copy in Albanian and English
• Produce periodic reports with results, analysis and next steps

Required profile

• At least 2 years of hands-on experience managing ads for businesses
• Campaigns with measurable leads or messages that you can show
• Fluent Albanian and English
• Physical presence in the office in Tirana
• Availability part-time within 08:30–17:00; marketing agency experience is an advantage

Required skills

• Practical knowledge of Meta Ads Manager and Google Ads
• GA4 and conversion tracking

To apply, send your CV via LinkedIn or by email, together with an example of a campaign you managed (objective, budget and cost per result).